Having managed this for several brands, I can share the key vetting criteria. First, portfolio is everything. Look for diversity and creativity in their past work. Second, project management is critical. Ask who your single point of contact will be and what their installation timeline looks like. The best exhibition stand designer Dubai firms will have a flawless process for handling Dubai's specific venue rules and logistics. Finally, <span style="font-weight: 600; color: #0f1115; font-family: quote-cjk-patch, Inter, system-ui, -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, Oxygen, Ubuntu, Cantarell, 'Open Sans', 'Helvetica Neue', sans-serif; font-size: 16px;">ask for client references</span>. A red flag is a company that can't connect you with a past client to discuss their experience with on-time delivery and problem-solving on the show floor